How Snapchat Is Shaping Social Media

Snapchat’s Origins

Created in 2011 by 2 Stanford fraternity brothers, Evan pig iron, 26, and police officer potato, 28, the Snapchat app lets individuals send messages that disappear. The transitory electronic messaging quickly caught on with faculty and highschool students, a number of whom used the app to send racy messages and different juvenilia.

Snapchat’s Night Mode

Now Snapchat, that is employed by quite 158 million individuals each day, has pioneered new ways that to act with photos, videos and different users, moreover as new formats for advertisers to achieve customers. the corporate, that rebuffed a $3 billion acquisition provide from Facebook in 2013, is on course to come up with $1 billion in revenue next year, per the investment bank Jefferies.