What is vehicle livery?

Effective advertising not only helps in making a great first impression but is also responsible for creating a lasting first impression. Vehicle livery is a wonderful way to create awareness about your business and to promote your products or services.

Statistics show that every hour around 3000 people can see your vehicle livery on the road. This kind of exposure and audience can be very beneficial for small or medium-sized businesses that are trying to create a place for themselves in the competitive market.

Before we learn more about the benefits of vehicle livery, let us understand what is vehicle livery?

What is vehicle livery?

The process of changing the appearance of a vehicle by applying vinyl car graphics with the intention to advertise the business while on the road is known as Vehicle Livery.

Vehicle livery is useful in revamping your vehicles and reinforcing a strong brand image. There are two methods of Vehicle livery: vinyl car graphics and livery car wrap.

While vinyl car graphics involves using graphics only on certain areas of the vehicle like the back or the side of the car, livery car wrap involves covering or wrapping the whole vehicle in graphics.

Whether your company logo is printed on the side of the company vehicle or you have wrapped the whole vehicle with brightly colored graphics, the exposure received from all types of vehicle livery is highly beneficial for business growth and success.